Hood Famous Projects is a dynamic online platform designed to unite South Africa’s car tuning community. Built initially in WordPress, the website serves as a hub for enthusiasts to explore resources, connect with vendors, and share their passion.

To create a high-impact, engaging platform, the project incorporated brand guidelines, high-fidelity wireframes, and a Webflow website implementation for a refined user interface. A detailed case study report and design prototype guided the development process, ensuring that the platform meets the needs of hobbyists and professionals alike.

I dove deeper into competitive analysis and mapped out the features for Hood Famous Projects. I analyzed competitors like Autoblog and Jalopnik to identify strengths and opportunities for improvement. I also designed features that include user profiles, discussion forums, classified listings, and affiliate product integration. The design is focused on being fully responsive, with intuitive navigation and content that caters to the car enthusiast community in South Africa.